The launch of RedmiBook India was announced on Tuesday July 20. RedmiBook laptop models will be installed alongside smartphones, power banks, audio devices, smart TVs and the Redmi-branded fitness band, Xiaomi confirmed in a video stream. However, the exact details of the product have yet to be revealed. The Chinese company entered the Indian PC market last year with the launch of its Mi Notebook models. It has yet to introduce its RedmiBook series to the country. Xiaomi has introduced the RedmiBook, RedmiBook Air and RedmiBook Pro models in China in a range of configurations.
Xiaomi India COO Muralikrishnan B announced the launch of its RedmiBook series in the country during the announcement of Redmi Note 10T 5G.
“Last year, Redmi became more than a smartphone brand with a phone plus strategy,” he said. “We launched products that would complement your phone and your lifestyle, such as power banks, headphones and smart bracelets. This year we have gone one step further and we have even ventured into the smart TV segment. And now we have something very interesting to come.
Xiaomi introduced its RedmiBook series in China in May 2019. It also recently introduced the RedmiBook Pro 14 and RedmiBook Pro 15 laptops in the 11th generation AMD Ryzen and Intel Core processor versions. However, the company has yet to introduce its RedmiBook models to the Indian market.
Earlier this month, a report claimed that Xiaomi was planning to launch its new Redmi-branded laptops in India. The company has yet to say exactly which models will be released to the market, however.
Along with the new RedmiBook laptops, Xiaomi is expected to expand its existing Mi Notebook portfolio in the country with the launch of the Mi Notebook Pro 14 and Mi Notebook Ultra 15.6 in India later this month.
Xiaomi is expected to be able to increase its share in the Indian PC market with the launch of its affordable RedmiBook models, as there has been pent-up demand for laptops, thanks to the growing culture of working from home and remote study. due to the COVID-19 pandemic.